Product Idea to Product Success

A Complete Step-by-Step Guide to Making Money from Your Idea

product idea to product success product idea to product success

ISBN: 9780972552103;  LCCN: 2003111239;  Paperback 320 pages

Hello Inventor, Entrepreneur, Idea Person,

I've written Product Idea to Product Success to help you get past any frustration, avoid being ripped off, and to help realize your dreams.

You're about to discover three key areas:
(1) Getting Started with a New Idea,
(2) Market Research and Prototyping
(3) Marketing, Development, and Launch.

No matter what kind of idea you have, this information applies to you.

You're going to save time, make money, and save yourself aggravation. You'll learn to avoid mistakes and disastrous situations that new inventors are vulnerable to.

Part 1. Getting Started with a New Idea

Creativity | Invention Roadmap | Pitfalls | Protecting Your Idea | Patents | Trademarks | Licensing …

"Hide not your talents, they for use were made. What's a sundial in the shade?"
— Benjamin Franklin

Getting off to the wrong start could be costly. If you give thousands of dollars to a fraudulent invention company or get a patent too early, you'll likely be out of money to go any further. Empower yourself with knowledge and learn …

Dear Mr. Yubas:

I am glad I purchased your book Product Idea to Product Success. It is a must read for anyone considering marketing a product. Thank you for sharing your expertise with the world. I never imagined how much research is necessary prior to marketing an idea or product. Your book is definitely the roadmap for getting started.

I will stay in touch.


Marilyn P. Mills

Part 2. Market Research and Prototyping

Market Research | Assessment | Competition | Advantages | Profit | Customers | Surveys | Interviews | Prototype Planning | Prototype Development …

"That's an amazing invention, but who would ever want to use one of them?"
— President Rutherford Hayes (Referring to the telephone invented by Alexander Graham Bell.)

When I was a young engineer, I thought marketing involved only advertising and picking colors. I didn't think marketing was much of anything. Later I learned how marketing played a key role in creating new products.

I'll share with you my 24 years of product development and marketing experience, so you'll:

Part 3. Marketing, Development, and Launch

Marketing | Pricing | Retailers | Product Requirements | Certifications | Manufacturing | Project Plan | Beta Test | Launch Plan | Branding | Packaging | Publicity | Advertising | Selling …

"Obstacles cannot crush me. Every obstacle yields to stern resolve. He who is fixed to a star does not change his mind."
— Leonardo da Vinci

The development and launch phase is where your idea truly comes alive and you're rewarded for your hard work.

Maybe you thought you couldn't get this far. That's because you didn't have a roadmap and my step-by-step procedures to guide you along the way. I'll teach you …

Dear Mr. Yubas,

I have read many books on the invention process. This book has to be one of the best ones out there. The book is very organized, well written and easy to understand. You did a great job not only covering certain topics, but really went into detail and applied some examples. As an inventor, I found this very useful. I wish I would have read this book first. I would highly recommend this book. Great job!

Jun Parker
Showfor, Inc.

Extras — Funding Your Idea, Writing a Product Plan, Business Startup Checklist

No invention or product development book is complete unless it tells you how to get funding for your idea. You'll learn the different types of funding, how to work with banks, angel investors, and venture capitalists. I also uncover the facts about getting SBA loans. And to get funding you need to show a plan.

I've outlined the sections of a business plan that investors want to see and the details a product plan must contain. And if you decide to create a business around your invention, I outlined the differences, advantages, and disadvantages between a sole proprietorship, general partnership, corporation, limited liability companies (LLC), and limited liability partnerships (LLP). You'll learn which is best for product liability, taxes, and growth.

How this Book is Different

You'll benefit from my 24 years of experience bringing products to the market. I've worked on both sides — development as an engineer, and marketing and sales as an MBA. It's fun to be creative and develop products. It's even more fun to be rewarded for your efforts. And isn't that what you want — to sell your idea or product? I'll be with you each step of the way as you formulate, create, produce, and sell your invention.

Hello Mr. Yubas,

I received your book last week. Thanks for sending it so quickly. It is very useful so far. I have been keeping a notebook of my idea's and contacts I have made. Your book is the step by step guide I need, to help me stay on track and get me from product idea to realization.
I will stay in touch. Perhaps we can chat again soon. I'd love to hear more about your path and the things you have learned.

Thank you,
Roberta Cordell

Take Ownership

It took me two years to formulate, organize, write, edit, re-write, and produce this book Product Idea to Product Success. Don't try to reinvent the wheel yourself. Take ownership of the book and for the first time you'll be on your way to turn your ideas into reality.

To Order

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When you finish reading the book, I look forward to getting a letter from you, telling me how you've made a great success!

Thank you,

Matthew Yubas

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